Areas of Expertise:
- Global Brand Building with experience in NA, Latin America, Europe, Asia and MEA
- e-Commerce Strategies, Omni Path to Purchase, Digital Media, Social, Influencer, SEM/SEO
- Creating Brand Portfolio Strategies, Insights, and Consumer Segmentation
- Business Management and Cross-functional Leadership to deliver brand P/L
- Retail Joint Business Planning, Shopper Marketing and Sales
- Creating disruptive and transformational Product and Packaging Innovation
- Managing Agencies, C-suite and External Stakeholders
- Coaching, developing and empowering Teams and creating a Winning Culture
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